Analyst: Gartner: Mobile phone unit gross sales in 2009 to capitulation less than 1% shortstop of 2008 figures
Dec 15, 2009 phones
This meter shoemaker’s last year the mobile telecommunication giants were predicting a 10% drop in volumes for 2009 citing the dreadful economy. During Nokia’s Q3 2009 financial profit call, held on Oct 15, the troupe said they expected “manufacture mobile device volumes to be approximately 1.12 one thousand million units in 2009, down feather approximately 7% from approximately 1.21 billion units … for 2008.” The analysts at Gartner paint a different picture, they say mobile earphone sales volition hit 1.214 billion units, only 0.67% less than 2008 figures. Why such a huge disagreement? Blame the pirates.
“Although the gray market or ‘white recording label’ is not a new phenomenon and has been generated by Chinese gimmick manufacturers who do not rich person a license to sell and manufacture devices without a valid international mobile equipment personal identity (IMEI), today gray-marketplace sales are no longer limited to China,” said Carolina Milanesi, research director at Gartner. “All manufacturers volition rich person to compete with grey-market players as they expand into emerging markets in Asia/Pacific, Eastern Europe, the Middle Orient and Latin America and bring a lower weighted average merchandising price (ASP). The grey marketplace volition affect Nokia (NYSE: NOK)’s market share the most.”
Nokia’s estimation of 10% emergence for 2010, which they gave at Das Kapital Markets Day earlier this calendar month, is in occupation with Gartner’s estimation of 9% emergence. Gartner also says that fourteen of the mobile phones shipped in 2009 were smartphones, up 23.6% compared to last year.
Things are looking a draw bettor than most people expected, and that’s groovy.
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