Qualcomm’s Brew MP OS gets boost from AT&T
Jan 7, 2010 devices, mobile, phones
Qualcomm Incorporated announces that the 2010 marketplace launching of its new surface Brew Mobile Platform™ (Brew MP™) operating system volition be accompanied by a host of new and revamped documentation offerings for OEMs and developers. In a separate announcement today, AT&T said it will launch Brew MP-based devices later this class as the hustler continually seeks to deliver highly engaging mobile user experiences across its stallion lineup.
“Our quick electronic messaging gimmick users rich person been underserved in terms of the quality and quantity of apps available to them. Using Brew MP volition dramatically step-up app development for this segment,” said Jeff Bradley, senior vice president, Devices, AT&T Mobility and Consumer Markets.
Brew MP is a mobile operating system that delivers high-oddment features across all 3G technologies and virtually all market tiers of mobile devices, including the emerging low-monetary value smartphone class and other information-rich lineament phones, including AT&T’s quick electronic messaging devices. The Brew MP operating organization is backwards compatible with past tense Brew versions, enabling second access to the thousands of existing Brew applications.
“Brew MP, as a indigen and fully realized mobile OS, boasts new APIs that spring developers the power to directly access ASIC hardware for optimal application carrying into action functionality, piece abstracting the various chipset hardware interfaces for software reuse and easier chipset handset migration,” said Cristiano Amon, elder frailty president of merchandise management for Qualcomm CDMA Technologies. “Although Brew MP functions well on all tiers of devices, Brew MP volition help drive the emerging low-cost smartphone class, gift operators and developers the power to differentiate services and monetize their most innovative ideas in the bulk consumer marketplace globally.”
Brew MP’s flexibility, receptiveness and hustler direction, combined with its ability to be integrated with virtually any mobile subject delivery organization, shuffle it the best choice for mass-market devices. In anticipation of devices with Brew MP coming to marketplace later in 2010, Qualcomm is making a significant investiture in a server of new tools and services that will benefit both new and established application publishers and developers. In early 2010, Qualcomm will unveil its revamped online resources, leverage the topper elements of its current documentation web site, piece making major improvements based on Brew MP developer feedback. In addition, Qualcomm will be standardizing Brew MP diligence testing and it has significantly lowered examination costs to punter documentation developers’ stage business and technical foul needs as they compete in today’s highly moral force mobile subject marketplace. To approach the AT&T and Brew MP tools today for developers interested in creating Brew MP applications for AT&T’s coming Brew MP devices, visit developer.att.com/sdk.
“The marketplace launching of Brew MP as a mass-market mobile OS is a significant milepost for Qualcomm and the Brew MP developer biotic community,” said Jason Kenagy, frailty president of Brew MP product direction for Qualcomm CDMA Technologies. “Our dedicated developer ecosystem squad has been working on all aspects of developer support. In addition to new Brew MP tools, including a multi-platform SDK, we volition be improving online approach to key documentation features while continuing to provide direct story support for keystone publishers and developers.”
Qualcomm anticipates commercial message Brew MP-based devices to be available in the U.S. and key international markets by the late summer of 2010, with book availability in the fall prior to the holiday purchasing time of year.
Tags: amp, brew, developers, devices, market, mobile, mobile technology news and information, qualcomm
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