Target Launches First-Ever Scannable Mobile River Coupon Program
Mar 11, 2010 galaxy
Target is the first base national retail merchant to offer a scannable mobile voucher programme that allows guests to receive scoop offers directly on their mobile phones. Coupons ar redeemed by scanning a barcode on the headphone at checkout.
“At Target, we know that mobile phones ar an integral part of our guests’ lives, and mobile coupons ar just another means we’re providing convenient, on-the-go shopping solutions,” said Steve Eastman, prexy of Target.com.
Guests tin opt-in to the program on their PC at Target.com/mobile, on their headphone at m.butt.com or by texting COUPONS to 827438 (TARGET). After opt-in, guests receive a text message with a link to a mobile Web page that contains multiple offers, all accessible through a single barcode. Offers are single use and expire on the date listed.
Target’s distributor point-of-sale scanning engineering makes mobile coupons possible, and Target is the first base major retail merchant with the power to CAT scan mobile barcodes in all of its stores. A drawing card in mobile retail, Target continues to offer innovative mobile solutions for guests. In addition to using the new mobile coupons, Target guests can access their Target Mobile GiftCards, survey online assortments, check product handiness and store locations, manage their Target giving register and lists, browse the weekly ad, and receive textual matter and e-mail notifications of great deals – all via their mobile phones.
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