Nexus One Hits 135,000 Units Sold in 74 Days, Which is Terrible
Mar 17, 2010 android, google, mobile, nexus, phones
Unfortunately, there’s a draw that goes into merchandising a mobile headphone. (Or anything, for that matter.) And the accuracy of the substance is, it doesn’t substance how fantastic your gimmick whitethorn be; if you don’t endeavor to sell the matter, it’s not going to sell. We’ve seen the same results from other companies and other devices, but it’s a big shock to us here at SlashPhone to see a gimmick like the android_snapdragon_headphone_in_works.html’ title=’LG LU2300 Android/Snapdragon headphone in works’>Nexus One doing so poorly. There’s several reasons wherefore it’s occurrence, but distillery, it leaves us leaving a little queasy.
A report from Flurry, an analytics troupe that’s provided us with previous Nexus One information, states that the initial 74-day sales of the Nexus One have been next to abysmal, especially when compared to the original Apple iPhone and the Motorola Droid. That 135,000 may seem like a big number to a draw of people, especially in just 74 days, but the iPhone did 1 million units sold in 74 years. And the Droid? The other Android-powered handset, which is currently offered up by the Verizon Wireless meshing, sold a shocking 1.05 meg handsets in 74 years. So, you see, Google has missed the mark with the Nexus One, and in the biggest way possible: marketing.
When compared to the marketing bombardment that occurred with the original iPhone, and especially with the Droid, there’s no surprise that the Nexus One is failing in this regard. Hera at SlashPhone, we tin’t even honestly say that we’ve ever seen a Nexus One commercial message on the TV. (It’s true, though, that we don’t watch much TV.) Yes, there ar a lot of Google-centric Nexus One advertisements while you surf the Net, but that’s not sufficiency for the average consumer to leverage the device. And piece many would paint the exclusive launching trade with T-Mobile U. S. Army another contributor of this failure, we’re not of the same psyche. It would rich person helped them to have sold the device in T-Mobile River USA stores, and that’s the merchant ship job.
On one shoemaker’s last point, we have to swordplay the Satan’s exponent with this. While we agree with everyone else in expression that 135,000 units sold in 74 years isn’t goodness at all, we’re also going to point out that Google didn’t market the Google Phone. In fact, it seems that Google was more interested in marketing their digital headphone store, rather than the headphone itself. So, yes, gross sales aren’t as high gear as the deuce most advertised devices in recent computer storage, but is that really shocking? Marketing vs no marketing has a distinct, open succeeder, and that’s not a mystery to anyone.
[via Android Community]
Tags: android, apple iphone, google, mobile, nexus, nexus one, phone, verizon wireless

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