Yahoo may want Foursquare for $centred 1000000
Apr 6, 2010 phones
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Foursquare has been the digital darling lately and sources rich person told AlleyInsider that Yahoo is considering purchasing the location-based overhaul for a aplomb $100 million.
I’m not really the biggest buff of Foursquare – I discovery it’s primarily populated by technical school hippie douchebags at the consequence. But the service does have the electric potential to attract a mass consultation, as shown by some of the major national deals it has been able to ink. Additionally, there’s potential for a real number stage business model because it could whirl advertisers and retailers critical data about its users.
The troupe is currently looking to raise funding and reports suggest it is finding pastime from heavy hitters for a evaluation of nearly $80 1000000, so the Yahoo talk could just be fuel to lift more immediate payment. Foursquare CEO Dennis Crowley is probably not hurting for cash – he sold Dodgeball to Google (NSDQ: GOOG) a few years ago – so he may not be quest a quick exit. He may not be tidal bore to sell out to another big player because he’s already seen one baby dice at the custody of a big web company (unity could argue that Dodgeball features ar now in Buzz, though).
Of course of action, there’s no guarantee that Foursquare volition become a hit hit with the mainstream and companies like Gowalla, Loopt and Yelp are also dabbling in this quad. Google and Facebook are also wait in the wings to make a hard pushing for localization-based services, which could also make that $centred 1000000 looking a little sweeter.
For Yahoo, this is a relatively cheap move that could give it some nerd street credibility again. It also fits in with its larger corporate inspection and repair to integrate mobile into more of its products and services. Everyone knows LBS volition be the next big thing and a splashy accomplishment won’t warrant success, but it would be a solidness measure in the right field steering.
[Via AlleyInsider]
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